What We Can Do For You

 

 

 

What we can do for you

Perception and Business Decisions

A customer’s perception of a potential new supplier is key to getting them to contact you, so before that all important first impression they have of you, most people will look at where you are, geographically.

We all know that if we live in County Antrim then suppliers in County Armagh or Tyrone may not seem as attractive as those in Belfast or County Antrim.

Similarly those of us who live in County Armagh or Tyrone may not consider anywhere other than their own county or Belfast. However most people agree they would consider a supplier in Belfast regardless of where they live.

Question: How many of you have goggle mapped an address to see where a company is based at before deciding to do business with them or not? I know I do and my perception of the company and its ability is based on seeing a private home or commercial premises.

While my perception could be completely wrong, when I see a private home I think ‘Part-Time’, not able to service my needs, not a serious business and when I see an office building in Belfast my perception is opposite.

The right perception can win you business so why miss out on the opportunity to be able to make a first impression.

You can use our address for your business on:

·        Websites

·        Business cards

·        Stationery and marking materials

With our business address service which costs £30 + VAT per month.

Visit our website for full details and benefits of our services.

 

Check out the Belfast Business Centre social media accounts today for updates, offers, business tips and incentives!

 

Virtual Assistant Services at The Belfast Business Centre

Virtual Assistant Services at The Belfast Business Centre

All Belfast Business Centre clients have access to the Pay Per Use Virtual Assistant Services within the centre.

• Word Processing – Letters, Accounts and Reports
• Photocopying and Printing in Black & White or Full Colour up to A3 (single/double sided)
• Spreadsheet Creation including Data Entry and Formulae
• Faxing up to A3
• PowerPoint Presentations created and Slides or Handouts Produced
• Database Creation including Data Entry and Mail Merge Labels
• Laminating up to A3
• Scanning and converting documents into pdf format
• Email Marketing using a choice of templates
• Shredding arranged at the centre or at other premises
• Filing with documents placed into any order and method required
• Binding with Plastic or Wire combs
• Franking and Mail Dispatch with costs less than Royal Mail Stamp prices

Check out the Belfast Business Centre social media accounts today for updates, offers, business tips and incentives!

PINTEREST FOR BUSINESS

Pinterest for Business Part Four of Four

In our last  Pinterest for Business blog, we have identified a study which gives interesting advise on the images you use in your pins.

Pinterest’s Most Engaging Images

A study by Curalate has revealed the characteristics of Pinterest’s most socially engaging images. Reviewing over half a million pictures and 30 different features, engagement was measured based on Pins, Repins and Likes.

Pinterest Users Favour Colour

The more colourful your image, the more likely it is to be repinned. Pictures with multiple colours in vibrant hues were shared 3.25 more times than those with a single dominant colour. Red is one of the most repinned colours, and images with red, orange and brown tones were shared roughly twice as many times as blue-based pictures.

Avoid Black & White

Very light and very dark images see few repins, with the study finding that “repinning rate for images of medium lightness is 20 times higher than for images that are mostly black, and eight times higher than images that are mostly white.” Pinterest images with mid-saturation have 10 times more repins than those that are completely desaturated (e.g. black and white).

Avoid Empty Space

Images with less than 30% background white space are repinned the most, with repins dropping off for pictures with 40% white space or more. Vertical images with an aspect ratio between 2.3 and 4.5 also got 60% more shares than very tall narrow images (so simply cutting out the white space around the edges doesn’t help).

Face-Free

In one of the more surprising findings, the study revealed brand images without faces receive 23% more repins than those that do have faces. Contradicting the traditional marketing belief that faces provide a connection for the customer, less than 20% of pictures shared on Pinterest include a face in the frame. 

(If you are interested in setting up a Pinterest Account, we are happy to invite you to join.  Email us at elaine@belfastbusinesscentre.com  and we will send you an invite).

Check out the Belfast Business Centre social media accounts today for updates, offers, business tips and incentives!

PINTEREST FOR BUSINESS

Pinterest For Business – Part Three of Four

Your strategy:-

Ask the expert boards

Invite users to share

Before setting up your Business Pinterest account:-

1.       Have a clear strategy with objectives and goals

2.       Have an on-going action plan of what is to be added on your account

3.       Create your boards logically

4.       Be uniform in the product images

5.       Maintain current pricing

6.       Put the product title, description , price and your website for each pin

7.       Decide what other options will be available as added extras :-  ask, invite

8.       Rename every image to include a product and tile manufacturers name and your company name.

(If you are interested in setting up a Pinterest Account, we are happy to invite you to join.  Email us at elaine@belfastbusinesscentre.com  and we will send you an invite).

Check out the Belfast Business Centre social media accounts today for updates, offers, business tips and incentives!

PINTEREST FOR BUSINESS

Pinterest For Business – Part Two of Four

Pinterest has been found to be one of the most effective social medias at attracting customers and driving sales.

Ensure you have added a ‘Pin IT’ button to your website.

Keeping product boards current and interesting is the key to making the most of this latest social media explosion.

Have a strategy and give your people time to follow that strategy. Set out your goals and tactics to encourage followers to engage with you whether it is a re-pin, achieving entry to a competition or exclusive deal.

Keep your boards interesting and encourage return visits.

A great example of a company using Pinterest is: Jetsetter – providing expert knowledge and exclusive deals to over 4,500,000 followers through their 48 boards.

 (If you are interested in setting up a Pinterest Account, we are happy to invite you to join.  Email us at elaine@belfastbusinesscentre.com  and we will send you an invite).

Check out the Belfast Business Centre social media accounts today for updates, offers, business tips and incentives!

Pinterest For Business

The Belfast Business Centre has been using Pinterest for some time and there is evidence of increased sales and internet awareness as a result.  Pinterest is a sales board for your company, giving you the opportunity to reach people worldwide with your products and services, engage with new customers and promote your business. 

Our experience has helped us compile this Four part blog which we hope you find of value.

Pinterest For Business – Part one of Four

With Pinterest overtaking Facebook in new users many companies have been quick to see the potential for social media awareness, opportunities to gain new customers and grow their brand.

In return Pinterest has responded with Pinterest For Business Accounts.

Users can convert their existing personal accounts to a business account or create a new one.

Simply search Pinterest For Business in your search engine or (www.business.pinterest.com) and follow the simple instructions – it only takes a few minutes.

A great example of a company using Pinterest is – Sony – with over 32,000 followers they offer rewards for re-pinning the exclusive deals. That’s over 32,000 people promoting your products for free.

(If you are interested in setting up a Pinterest Account, we are happy to invite you to join.  Email us at elaine@belfastbusinesscentre.com  and we will send you an invite).

Check out the Belfast Business Centre social media accounts today for updates, offers, business tips and incentives!

                                         

Biz NET - A forum for small businesses to come together and network

Friday 2nd August 9.15 AM to Friday 20th December 10.30 AM

Get involved with other small businesses by both receiving and giving support and assistance to each other in this challenging economic environment

What is 9:15 Biz NET? A forum for small businesses to come together and network in the belief that it is only by working together that each business can thrive.

Why 9:15? It is when the meeting starts (finishes at 10.30am)

Why Biz NET? Because small businesses can best grow by developing a group of like-minded organisations all geared towards helping each other succeed.

You’ll get your chance at the meeting to:-

• ·Meet potential customers and suppliers
• ·Find out how others look to generate business
• ·Seek help for problems you may be encountering
• ·Hear interesting speakers giving their knowledge and expertise free to small businesses
• Promote your business

But most importantly, get involved with other small businesses by both receiving and giving support and assistance to each other in this challenging economic environment

This week’s event will allow for the opportunity for 1-1 meetings to take place between members and visitors.

OCCURS EVERY 2 WEEKS

Check out the Belfast Business Centre social media accounts today for updates, offers, business tips and incentives!

Date for your Diary: 23rd May 2013 The Women in Business Conference and Exhibition 2013

The Women in Business Conference and Exhibition 2013

The conference and exhibition will be held in the Hilton Hotel on Thursday 23rd May 2013. The conference offers the opportunity to CONNECT and ENGAGE with other delegates. So take a day out of your business or organisation to meet and network with like-minded people and to celebrate local and international success stories. Delegates will also have the opportunity to promote their business to a wider audience via facilitated business networking.

Expected to host 300 business women, the event will be focused on personal and business growth for business women throughout the island of Ireland, the rest of the UK and further afield.